BuzzFeed Products

I’ve worked on over 100 different consumer products while at BuzzFeed, here are a few of the highlights.

 
 
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GOODFUL RE-LAUNCH

Oversaw the re-launch of the Goodful cookware collection on Amazon. Quickly rose through the rankings in multiple key categories and became the #2 best seller in kitchenware on Amazon Prime Day.

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COLOR DRIVEN COOKWARE

Tasty Kitchenware launched at Walmart in 2017 and in 2020 we took it to a whole new level with beautiful, fun-colored cookware that’s become a fan favorite amongst our audience.

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GAMES AT TARGET

Partnered with the game experts over at Buffalo Games in 2020 to deliver a series of delightful BuzzFeed branded card games exclusively for Target.

 
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GOODFUL + CASETIFY

Created a beautiful eco-conscious capsule collection of astrology themed customizable iPhone cases with Casetify.

TASTY WINES

Tasty wines are beautifully designed bottles, boxes, and cans available at Walmart.

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PUBLISHING PROGRAM

Worked on more than 10 books for the BuzzFeed, Tasty, and Goodful brands with publishers like Hachette, Penguin Random House and Rodale.

 
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TASTY BY WILTON

Worked with major baking brand Wilton to create a series of kits for baking beginners, as well as a series of unique flavored frostings and candy melts.

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TASTY BY CUISINART

Launched a collection of colorful kitchen electrics with Cuisinart, including a smart connected induction cooktop called ‘Tasty One Top.’

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UNSOLVED AT HOT TOPIC

Partnered with Hot Topic to create a line of apparel for the incredibly popular web series ‘BuzzFeed Unsolved.’